November 23, 2015
The Third Man empire expands.
Jack White’s Third Man record are to open a record pressing plant in Detroit. The first new pressing plant in the city since Archer Record Pressing opened in 1965, Third Man Pressing will be located behind the label’s new record shop, which is due to open at 441 West Canfield on Friday.
While the plant will not be operational by then, the news of a new pressing plant in the city will be a huge boost to labels, with demand backed-up at the region’s two major vinyl manufacturers Archers and United Record Pressing.
While the plant will allow Third Man records to press their own releases, they also hope to open it up to local acts. As Ben Blackwell told Pitchfork: “Part of the concern in this world is that vinyl can very easily turn into an exclusionary thing… But this is going to make it easier for a little punk band to make 300 copies of a 7″.”
The planned Third Man complex in Detroit.
As Pitchfork report, the plant aims to run eight presses – all of which have been purchased from German start-up Newbilt – one of the few companies building new pressing machinery. Having been to Mexico and back on the hunt for usable presses (New Virginia pressing plant Furnace ended up taking those), Blackwell is enthusiastic about the developments. “You hear people say, ‘Nobody’s making new vinyl presses… But these guys are making them and they’re selling them.”
Images courtesy of Third Man Records.
Understand why this new plant is such a big deal for the vinyl industry by listening to our recent podcast here.