July 16, 2013
Pet Shop Boys have collaborated with The Vinyl Factory for a highly limited fluorescent box set edition of their new album Electric.
To celebrate the release of their 12th studio album and their first on their own label X2, Pet Shop Boys have joined forces with The Vinyl Factory to release Electric as a 5x fluorescent heavyweight vinyl edition housed in an astonishing custom-made, fluoroscent-edged, multi-coloured acrylic box.
Designed by Farrow in collaboration with PSB and The Vinyl Factory, The Electric Box follows 2009’s ‘Yes’ box set, which went on to be showcased in the Design Museum and was voted Record Collector’s ‘Most Collectible Product of the 21st Century’. Hand-signed by Neil Tennant and Chris Lowe, The Electric Box is limited to just 350 copies.
Electric itself totals nine tracks – eight brand new Pet Shop Boys’ songs plus a cover of Bruce Springsteen’s ‘The last to die’ of uncompromising dance anthems that have received critical praise from everyone from The Guardian to The Daily Mail.
Speaking about the record – their first to be produced by Stuart Price – the duo said that “Electric is very much set on the dance floor. Our latest album often evolves as a response to our previous album and, whereas Elysium had a reflective mood, Electric is pretty banging! And working with Stuart Price on a studio album is something we have wanted to do for a very long time”.
Price also spoke highly of the collaboration with Tennant and Lowe saying that “Making Electric was an exciting experience. We recorded it between Berlin, London and Los Angeles using various techniques between old school synth and drum machine programming and new school computer mangling.”
This limited edition is available to pre-order now, exclusively from The Vinyl Factory with official release date planned for 7 October 2013. Click HERE for more info and to pre-order a copy.